Capture Your Own Image: How to Get Started On Your Website

If you are looking for a strategy to start a website for your business, the following steps will help you get started in developing useful website content. 

Step 1:  Write your “Mission Statement”Screenshot 2016-08-12 21.25.06

Use this text to describe your intent for social interactions, business communication, and any other type of inquiry someone visiting your site may have based on your service/product.

Identify who you network with best.

Write something personal, professional, and thoughtful about why you do what you do.

Invite new connections and add content which highlights your favorite areas of interest (i.e. your philosophy/special skill set or technique, special tools you have, great clients you have worked with etc..)

Here is one we did for the DCTree

Here is some great work by Dr. Nathan Siebenaller, who did this very well: CLICK HERE TO VIEW DR. NATHAN’S WEBSITE

Step 2:  Use this newly polished first draft document to get input from one or two different volunteer editorsScreenshot 2016-08-12 21.22.49

Send your new content to someone that you admire for their perspective. Ask for advice like topics you could help clarify or details you could add or remove.

Sleep on it for a night and read it again the next day.

Make any final edits and then it’s time to get this in front of your audience.

Facebook, Instagram, email campaigns.

When you’re comfortable with what you’ve got, hit that publish button!



Step 3: Start a new post and brainstorm + document 5 topics of interest 

Number your page one through five and pick your 5 favorite aspects of what you do. Screenshot 2016-08-12 21.49.13

Under each topic you can simply write everything important that comes to mind.  Don’t worry if you start with 1 word or a phrase. Use each numbered topic to write about experiences you’ve had and who you are looking to work with. Talk about the solution you provide and how to access it.



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Dr. St. Denis: Bioenergy Teleconference Replay

“Neurologically Based Chiropractic Changed My Life: A Recent Grad’s Perspective” 

Welcome Cory St. Denis DC, Co-Founder and Creative Director at the DCTree—with a mission to update the definition of modern Chiropractic, and expand its impact.  His vision is to ensure all Chiropractors and Chiropractic students receive cutting edge technique, neuroscience, along with valuable mentorship. A native of Harrison, MI, Cory is a recent graduate. As Doctorate of Chiropractic, he is in private practice in Jay, Maine, at Paradigm Wellness.

Dr. Porter: Bioenergy Teleconference Replay

Dr. Terry Rondberg’s Bioenergy Teleconference series of interviews are being replayed for those of you who missed it! Join Dr. Rondberg and four other expert doctors for conversations on groundbreaking neuroscience and innovative practice concerning the evolution of chiropractic and brain based wellness care. You will enjoy hearing from these doctors—about something you may not know!!

“How to Reboot Your Brain and Live Your Best Life Now”

Welcome Patrick K. Porter, Ph.D. who has been on the cutting edge of brain wave entrainment technology for 25 years; author of seven books; 450 audio-recorded motivational programs and creative visualization processes. His newest brain-training device, the MindFit Neuro-Trainer™ is distinctively designed to activate the brain’s neuroplasticity. His latest book, Your Flourishing Brain teaches chiropractors why they must focus on neurological health and brain balance.

Dr. Barwell: Bioenergy Teleconference Replay

Dr. Terry Rondberg’s Bioenergy Teleconference series of interviews are being replayed for those of you who missed it! Join Dr. Rondberg and four other expert doctors for conversations on groundbreaking neuroscience and innovative practice concerning the evolution of chiropractic and brain based wellness care. You will enjoy hearing from these doctors—about something you may not know!

“Let Neuroinfiniti Rock Your Chiropractic World”

Welcome Richard Barwell, DC.  He is the founder and president of the Chiropractic Equity Offices, Inc.  He graduated from Canadian Memorial Chiropractic College with honors in 1964. His family wellness practice in British Columbia had a PVA of over 180.  Dr. Barwell is an international speaker and leader in the Profession representing the bridge between Chiropractic of the past and the possibility of its future.  He is the Developer of “Neurologically Based Chiropractic (NBC)” and the “NeuroInfiniti.” He has authored a book “Why You Get Sick, and How Your Brain Can Fix It!” Neurologically Based Chiropractic will reignite your passion for Chiropractic and remove those daily challenges and frustrations that weigh you down and lead to burnout.

The Growth and Challenges of Neurologically Based Chiropractic. (NBC)

As little as 10 years ago, any statement including the nervous system and Chiropractic started and ended with nerve root compression and vertebral misalignment.  We were well schooled that Chiropractic was about vertebral subluxation and nerve root interference and unfortunately, this is where the story ended. Vertebral subluxation and its correction was the totality of Chiropractic.

The facts however were not in evidence to support this theory. Even after over 100 years of the Chiropractic profession’s attempts to defend this position, the science was not in place to offer support.

The fact accepted in place was that Chiropractic care not only achieved results, it was known to achieve dramatic results far beyond the relief of pain for which it had become known.  As Chiropractic and Medicine are different in intent and application, the research methods for one do not work well when applied to the other. The double blind controlled studies of drug research do not work well when applied to a vitalistic application. So then how do we measure the effectiveness of Chiropractic? This challenge has been at the center of the Chiropractic dilemma since its beginning in 1895.

The profession was in great need of demonstrating its foundations in modern, supported definitions, terminology and science if it was to survive beyond a back pain relief, marginal healing art.

Throughout the Chiropractic history there has been many references to Chiropractic involving the Central Nervous System (CNS); so while the concepts were suggested, there was never any proof offered beyond the vertebral subluxation theory, which has never been proven to exist.

In the year 2000, I started the concept of Neurologically Based Chiropractic (NBC) in which I originated the concept that the power of the Chiropractic adjustment lay in its ability to alter CNS function – specifically the cortical brain wave patterns.  My three years of research working with EEG specialists and psychologists Drs. Long and Byers produced a research paper showing that the adjustment had dramatic effects on altering brain wave patterns. Once this was revealed, the greatest mystery of Chiropractic was exposed.  The chiropractic adjustment is a neurological pattern interrupt which then allows the CNS to reset itself into a more appropriate or healthier pattern. There has been two following papers that support my paper.

All this is great news except for one major problem.  How can this knowledge be applied to everyday practice? X-Ray studies or orthopedic tests don’t offer any supporting outcome evidence; Static Para spinal sEMG or thermal studies don’t show direct neurological improvement at the CNS level. So how can we show the dramatic effect of a Chiropractic adjustment as evidence of the effectiveness of care?

This is the reason why the NeuroInfiniti instrument came into being. The years of research done by the Psychologists studying brain wave patterns and human behavior plus the great advances in computer based programs in CNS function were a perfect match for the need to show the effectiveness of the adjustment to alter brain function.

Thirteen years later, the work is finally starting to affect the profession. The NeuroInfiniti offers the DCs the ability to show less than ideal brain function in response to stress and/or its ability to recover from stress. These patterns create the health challenges we see today that according to medical research attribute to 95% of all diseases.  Today Chiropractors can show how and why the adjustment improves neurological function. This NBC isn’t the Chiropractic of the past and represents a critical breakthrough as important as we have seen in any of the changes in other healing arts. Neurologically based programs such as the advanced work by the Carrick Institute, and Dr. Melillo’s Brain Balance Centers are an example of the new movement in the profession.

Neurology Clubs are springing up in Chiropractic Colleges as a new breed of students is keen to bring Chiropractic into the 21st century. As I speak to the student bodies at Universities/Colleges around the world, it is exciting times to watch the future of the profession prepare to bring Neurologically Based Chiropractic to life.  Be sure to check out the NeuroInfiniti web and Facebook sites